5 min read
Wipster Content Team: Aug 30, 2020 7:36:00 PM
People (especially people in marketing teams looking to create more video content internally) tend to think video budgeting is black art. But it can...
2 min read
Wipster Content Team: Aug 30, 2020 7:31:00 PM
From Kickstarter to Shark Tank, explainer videos have exploded. Pitching a product in two minutes or less, explainer videos fuse salesmanship with...
3 min read
Wipster Content Team: Aug 30, 2020 7:27:00 PM
The short answer, not completely. There is a zombie like effect from whiteboards still lingering around. It’s just that now, whiteboard animations...
7 min read
Wipster Content Team: Aug 30, 2020 7:23:00 PM
Dr James McQuivey estimates ‘One minute of video is equal to 1.8 million words.’ And it’s true. If you’re not actively trying to convert your Youtube...
5 min read
Wipster Content Team: Aug 30, 2020 7:23:00 PM
This week's blog comes from Pat MacFie, Global Director of Media at Xero. It was first posted on Pat's Linkedin, and reposted here with permission....
3 min read
Wipster Content Team: Aug 30, 2020 7:21:00 PM
If you've been using Facebook Ads Manager, you are probably used to pleasant surprises. However, when a new ad unit is rolled out some people get...
3 min read
Wipster Content Team: Aug 30, 2020 7:19:00 PM
If you are reading this, you probably understand the importance of organizing KPIs up front, but may need to make a business case as to why your...
7 min read
Wipster Content Team: Aug 30, 2020 3:26:00 PM
The Tao of the Creative: 4 Insider Lessons From Modern Psychology to Boost your Creativity Consider this; Scientists today know more about our...
8 min read
Wipster Content Team: Aug 30, 2020 3:25:00 PM
Why should you choose video as your brand’s chief marketing tool? Let’s talk some numbers. Video reaches 3x as many people and gets 20% more...
6 min read
Wipster Content Team: Aug 30, 2020 3:24:00 PM
You’ve been twiddling around with video marketing, and seeing results. You’ve even tried experimenting with different video formats, and it’s all...
