Blog

2 min read

What Video Storytellers Can Take Away from Netflix's Biggest Hits

Wipster Content Team: Jul 7, 2018, 7:50:00 PM

Netflix didn’t start with having original content featuring Will Smith, Adam Sandler, and other household names. Regardless of how you feel about...

2 min read

Marketers, Move Past Vanity Video Metrics To Reach Your Business Goals

Wipster Content Team: Jun 28, 2018, 7:58:00 PM

Numbers don’t lie. But they can fool you into believing you are driving business results when in reality you need more actionable data points. In a...

5 min read

Why Video Series Are The Next Big Thing in Video Marketing

Wipster Content Team: Jun 21, 2018, 7:51:00 PM

"Build your audience over time. Don't do one video... do a series. Building a loyal audience takes time, so treat your video like an ongoing story...

3 min read

6 Video Marketing Campaigns that Were a Spectacular Fail

Wipster Content Team: May 24, 2018, 7:46:00 PM

Not all ads do well. Some of them fail spectacularly for one reason or the other. While I was researching, I came across quite a few interesting...

4 min read

35 Stats That Prove The Meteoric Rise of Video Marketing in eCommerce

Wipster Content Team: Apr 25, 2018, 7:28:00 PM

Should you invest in video or not? That’s the question on everyone’s minds. Imagine, going to Amazon.com to purchase Apple’s Macbook Air. You search...

1 min read

10 Facebook Groups Every Video Producer Should Join

Wipster Content Team: Apr 4, 2018, 8:02:00 PM

With so much information out there about video, it may feel like you are expected to know everything for your clients as part of a video production...

8 min read

11 Secrets of Warby Parker’s Insanely Successful Social Video Strategy

Wipster Content Team: Mar 14, 2018, 8:00:00 PM

7 min read

How to Make Your Audience Engage With Your Video Again and Again (and Again!)

Wipster Content Team: Feb 21, 2018, 12:00:00 AM

We’ve all been there. You upload a great video. Hours later, when you visit the comment section, you hear crickets. And, your views are barely...

3 min read

Top 5 Brand Videos of 2017 That Will Inspire You in 2018

Wipster Content Team: Feb 7, 2018, 7:38:00 PM

Year after year we see brands come up with the craziest (and brilliant) video concepts and bag awards, go viral, and smash all marketing records...

5 min read

7 Simple Tips to Shoot a Professional-Quality Video for Video-Phobic Marketers

Wipster Content Team: Dec 13, 2017, 7:03:00 PM

You’re terrified of creating videos because of any of these reasons. Stage fright. Can’t relax while shooting. Fear of messing up the video and just...