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Articles, tips, news and leading industry trends for review,  approval and collaboration

 

Video (5)

Sound keys

3 min read

Tips for Sound That Supports Your Video Story

Excerpts from Sound and Story in Nonfiction Film and Video: A practical Guide for Filmmakers and Digital Content Creators (Routledge) by Amy DeLouise...

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Phone in the sky

4 min read

Tik Tok as a Video Marketing Tool: Fad or Trend?

“We don’t spark trends, we set them on fire” - TikTok If you’re anything like me, then you’ve probably steered well away from the cringey world of...

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Camera lense

2 min read

Video and the CMO

For the chief marketing officers of Fortune 100 companies, small tech start ups and everywhere in between, video marketing is fast becoming a...

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Lady holding camera

3 min read

7 reasons why marketers should be using video

Video is now the preferred medium for consuming and sharing ideas. Thanks to advancements in technology, an increase in the quality of consumer...

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Inhouse vs outsource image

3 min read

The great video debate: In-house or Outsource?

Judging by the fact that you're reading this, you're probably one of those savvy marketing types who is sold on the idea that video is the best thing...

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5 steps to an incredible marketing video image

5 min read

Five steps to an incredible marketing video

When it comes to content strategies, companies are often all-too-focused on their written content – it’s time to start considering video content from...

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movie set clapperboard

4 min read

What makes a killer showreel? Video pros weigh in.

Showreels can often be your one and only shot to wow a potential client. Wipster wanted to hear from the pros on how to best do that. We chatted with...

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man filming at sunrise

5 min read

Attention Video Producers: Don't Make These Five Mistakes

As we all know, these days anyone can make video: smartphones shoot 4K, optically stabilized footage, a GoPro can be tossed over a waterfall and film...

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Kids and adult behind a camera

7 min read

Stillmotion: Masters of Story

We spoke with filmmaker Patrick Moreau, of Stillmotion, about crafting remarkable stories, recent film projects and the launch of the Muse...

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Beach at sunset

3 min read

The Key to Video Success: How to align your team to achieve video nirvana

I’ve seen it happen far too many times. We’re a few weeks into production and we start hearing things like, “Sorry guys, we need to regroup...

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